Working with social enterprises, or organisations that are trying to change the world for the better.
Being a director at Australia's largest creative and digital agency for NFPs, raising over $75m every year for Australia's leading charities.
Casual Academic
Large Australian public university • February 2021 – Present
• Teach subjects including Entrepreneurship & Commercialisation and Fundamentals of Interaction Design within the Faculty of Engineering & IT
• Support student learning through practical design frameworks, technical communication and applied project work
COO / CTO
Early-stage film and media startup • August 2021 – June 2025
• Led and contributed hands-on to product development across design, engineering and data science
• Built the core technology foundation for a platform aimed at inspiring people through film-driven storytelling
• Oversaw product strategy, technical architecture and multidisciplinary execution
Technical Product Manager (Contract)
AI-driven grants platform • January 2025 – May 2025
• Led development of an AI-powered platform matching grant seekers to the most relevant opportunities
• Directed engineering, product strategy and design workflows to accelerate delivery of key platform capabilities
• Collaborated with stakeholders to define requirements and convert them into actionable product roadmaps
Digital Director
Social impact-focused digital agency • November 2019 – June 2021
• Directed the Digital Development division spanning project management, UX, design, engineering and QA (~20 team members)
• Oversaw a portfolio of ~20 concurrent client projects for NFP and for-purpose organisations
• Served on the company board and contributed to strategic leadership post-merger of two digital agencies
Co-Founder
Digital agency for NFP and for-purpose organisations • June 2011 – October 2019
• Co-founded and scaled a digital agency from 3 founders to ~20 team members
• Led delivery of digital projects for many of Australia's leading nonprofit and for-purpose organisations
• Transitioned across multiple leadership roles: Technical Director → Strategy Director → COO
• As COO, managed all operational functions including HR, finance and delivery across ~20 active projects
• Played a key role in the strategic merger that integrated the agency into a larger digital group
Doctor of Philosophy (PhD), Information Technology
University of Technology Sydney • Jan 2025 – Jan 2029
• Research topic: 'Developing social enterprise as a scalable model of NFP innovation'
• Focus on Python programming and image processing
BScIT (Hons), Information Technology
University of Technology Sydney • 2009 – 2010
